
PEPSICO
Bold and interactive, the Lay’s and Pepsi pop-up at Expo 2022 brought flavor to life with immersive installations and hands-on activities.



At Expo 2022, Bespoke Modular Solutions collaborated with PepsiCo to create an interactive and visually striking pop-up experience for Lay’s and Pepsi. Designed to engage and delight visitors, the installation featured bold branding, immersive displays, and hands-on activities that highlighted the iconic flavours of Lay’s and Pepsi. The design ensured flexibility and efficiency, making it a standout attraction in the event’s bustling environment.
clientEXPO
locationDubai, UAE
date2022
sectorCommercial
typePop-Up
